Hero MotoCorp sales down 3% in December

Jan 02, 2014, 07.58 PM IST

Commenting on the sales performance, Hero MotoCorp Senior Vice President (Marketing and Sales) Anil Dua said: "This year, we adopted a fresh approach with increased focus on technology, innovation and youth-focused products."

Tags  Hero Motocorp, Anil Dua, two-wheeler

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Hero MotoCorp sales down 3% in December

Commenting on the sales performance, Hero MotoCorp Senior Vice President (Marketing and Sales) Anil Dua said: "This year, we adopted a fresh approach with increased focus on technology, innovation and youth-focused products."

Like this story, share it with millions of investors on M3

Hero MotoCorp sales down 3% in December

Commenting on the sales performance, Hero MotoCorp Senior Vice President (Marketing and Sales) Anil Dua said: "This year, we adopted a fresh approach with increased focus on technology, innovation and youth-focused products."

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The country's largest two-wheeler maker  Hero MotoCorp today reported 3 percent decline in total sales at 5,24,990 units for December 2013. In the same month previous year, it had sold 5,41,615 units, Hero MotoCorp said in a statement. The company sold record 61,83,784 units of two-wheelers in the period January-December 2013 compared to 61,20,259 two-wheelers sold in calendar year 2012, up 1 per cent.

Commenting on the sales performance, Hero MotoCorp Senior Vice President (Marketing and Sales) Anil Dua said: "This year, we adopted a fresh approach with increased focus on technology, innovation and youth-focused products...This year we also made our first foray in the new international markets namely, Central & Latin America and Africa."

Going forward, the company has put together plans to further consolidate leadership position. Year 2014 will be 'action-packed' with radically new product launches, entry into new markets backed by new, clutter-breaking campaigns and continued network expansion, he added.

Also Read: Exports only silver lining amid auto gloom, says SIAM

Hero Motocorp stock price

On January 02, 2014, Hero Motocorp closed at Rs 2080.40, down Rs 5.65, or 0.27 percent. The 52-week high of the share was Rs 2214.70 and the 52-week low was Rs 1434.05.

The company's trailing 12-month (TTM) EPS was at Rs 104.77 per share as per the quarter ended September 2013. The stock's price-to-earnings (P/E) ratio was 19.86. The latest book value of the company is Rs 250.70 per share. At current value, the price-to-book value of the company is 8.30.

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